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Mastering Sustainability Messaging

why words matter

How to Engage Persuadables On Climate

Earlier this year, we met ‘The Persuadables’. Now, we’re diving deeper into the language, symbolism and semiotics that connect. 

Do you struggle to find the words to craft clear and compelling comms on climate? 

Keen to engage new audiences with your sustainability messaging and grow your market share?  

Media Bounty’s new and exclusive research, “Why words matter: a new way to speak to Brits about climate change” uncovers the language, symbolism and semiotics that will engage ‘Persuadables’ with ethical products – a significant 69% of the UK audience that’s been largely untapped by sustainable brands. 

Download the report below, or watch the webinar back here. 

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