Media Planning Director Taylan Siseci argues that OOH might be losing one of its most powerful points of differentiation: its non-invasiveness.
In a world that’s lurching from one crisis to next, you can sway in the prevailing wind or you can make a stand and lead from the front. Where governments are failing, our business communities need to step up.
Mental health not-for-profit Men’s Minds Matter has launched a campaign sharing the last message sent by men to loved ones before they took their own life. ONS research shows that suicide is the biggest killer of men under 45, with men making up 76% of all suicides in the UK over the past decade.
THE EFFECTS OF ADVERTISING INCREASE EVERY BRIT’S CARBON FOOTPRINT BY 28%. HERE’S HOW WE CAN HALVE IT.
We can’t be the only one that has been having a bit of an internal struggle about the business we are in. Pedalling brands, whilst we discuss the climate emergency and the projected world heating passes over 2 degrees, feels conflicting.
In the wake of the ‘Shecession’ we asked male leaders from across the industry how they plan to elevate women, not just on International Women’s Day, but every day.
Jake Dubbins is managing director at ethical creative agency Media Bounty and co-founder of the Conscious Advertising Network. Ethics and climate are a big part of what he does now, but you might be surprised to find that, not too long ago, he spent a few years with his metaphorical boots on the ground, working with Bahamian citizens to prepare for catastrophic hurricanes. We chatted with him about some of the weirder parts of that story, and how they’ve stuck with him.
This global competition celebrates the agencies that excel through strong workplace culture, effective management and excellent performance, and in 2021 received entries from Indonesia, Russia, Vietnam, South Africa, the United States and more.