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ethical advertising agency

Decarbonising Production: When it comes to sustainability, agencies need to offer action as well as words

The average production project releases the equivalent of 6.2 tonnes of CO2. Thankfully, says Gemma Day at Media Bounty, there are plenty of ways to reduce it – just look at the example our agency has set. Sustainable advertising. Two words adland rarely used side by side, until recently. Advertising influences consumers, how they behave,...

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‘The opportunity of the century’: How to build trust in your green messaging, with Media Bounty 

Sustainability. It’s big business, and whatever you do, it’s increasingly becoming your business. But how do you tackle the issue in a way that engages people?  Following our research into the “Persuadables”, uncovering what people really think about climate, Media Bounty and ACT’s Jake Dubbins and Flo Lujani were joined by Matt Bourn, Director of...

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